“During the first two weeks I after signing up I received help from other members that increased my sales by 20%” Johan Malmberg
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The ASP Hall of Fame
About the ASP Hall of Fame |
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The ASP Hall of Fame recognizes individuals who go above and beyond the normal levels of volunteerism to contribute to the organization. Through their actions, significant changes occurred, making the ASP what it is today.
Each year, the membership has the opportunity to nominate individuals they believe stand out for their commitment to the organization, allowing the ASP to benefit from their gifts and talents. Inductees are chosen solely at the discretion of the Board of Directors, which means there may be years with no new Hall of Fame additions.
In years when inductions occur, the awards are presented during the ASP Luncheon at the Software Industry Conference.
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| ASP Hall of Fame 2010 Inductee: |
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| Mike Dulin
Mike joined the ASP in December of 1997. Mike served as the ASP
secretary and Sergeant-at-Arms from September 2003 to early in 2008,
when he became the president of the ASP, as well as our Pad Support
Liaison. Mike also represented the ASP at SIC, the European Software
Conference, and ISDEF. Most recently, Mike represented the ASP at the
Software Industry Conference in Dallas, where he hosted a panel on PAD,
spoke at the ASP luncheon, and conducted interviews for his radio show.
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| 2009 Inductee: |
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| Michael J. Marshall
This year's inductee in the ASP Hall of Fame is Michael J. Marshall. Michael has been an ASP member since April 1, 1996. He proved very soon that this was not an April Fool's Day joke. Almost all the time since he was a member, he has volunteered for the ASP. Since September 1997,
he has been the ASP ombudsman. That's already for 12 years this year. He has resolved
numerous problems and worked together with the ASP board to find solutions when customers had
problems with ASP members. During this time, Michael has also participated in
the membership standards committee and helped in creating an up-to-date ombudsman
policy. Michael has been in shareware for a long time. The flagship product of his company,
King Stairs Software (www.kingstairs.com), is JOT+ Notes. Other products include
myTasks, KS Calendar, HexHelper, KsXML and the brand new Scratchpad. - Henk Devos
Michael wasn't able to accept his award personally,
but sent along these comments which were read by
ASP President Mike Dulin during
the ASP Luncheon held during the Software Industry Conference --
"My initial contact with computer programming was on a Commodore PET back
in elementary school in New York City. I am very thankful that I missed the 'punched card'
phase of software development... Like many shareware authors, my first software product,
Jot Cardfile, was created to address the limitations in Microsoft's own Cardfile applet
(at the time a standard Windows component). I extended and improved on Cardfile, and
created a useful product. Barclay's Bank in London was among my first customers. Over the
years I have concentrated on personal information applications, primarily to help organize my
own life! I now have customers on six continents (The Antarctica market is tough as those
penguins prefer Linux over Windows...), including many major corporations and government
agencies alongside thousands of personal users in every field. At Carnegie-Mellon University
in Pittsburgh, I was a member of the Alpha Phi Omega National Service Fraternity, involved
with various 'good works' in the community -- I've always had a strong desire to help. When
the ASP Board was looking for a new Ombudsman, I immediately applied -- I wanted to help
consumers and also help improve Shareware's standing amongst the public. My term as
Ombudsman has not been without conflict and frustration, but I know that over the last 12 years
I have helped a lot of consumers and ASP members. I also believe I have in a small
way improved Shareware and the ASP's standing with the public. The ASP Ombudsman is
a 'unique selling point' for ASP members, and I think we should do more to publicize that fact,
both internally and to the public. I am very honored by the ASP Board selecting me for the
Hall of Fame, and I am very sorry I am unable to attend SIC in person (I'll be helping organize
an event benefitting a local animal charity)." - Michael J Marshall
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| 2008 Inductees: |
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| Jessica Dewell
ASP Hall of Fame 2008 Inductee Jessica Dewell joined the ASP in June
1998. She was one of the founders of RegNow, an e-commerce company, for
which she directed operations, development, customer service, and sales. RegNow was later acquired by Digital River, with whom Jess played a significant
role. She was a Supporting Member of the ASP for many years, and became a Lifetime Member in 2004.
In December 1999, Jessica was appointed ASP Secretary, where she was
instrumental in establishing the ASP Welcome Committee. This group of experienced members volunteers their time to contact brand-new ASP members
to provide them with basic information about the organization and where to start benefiting from membership. This initiative was successful, and the Welcome Committee is still active today.
It was also during Jessica's time as ASP Secretary that she began writing
the first of a series of member profile articles for ASPects, an idea that arose
from the discussions about the Welcome Committee. She eventually went
on to write more than fifty articles for ASPects on a variety of different topics. Jessica was nominated for a seat on the ASP Board of Directors, and in December
2000 she was elected as Director for 2001-2002, where she played a
role in several significant changes to the organization. Near the end of her full
year term, she nominated herself for another term and, again, was elected by
the membership.
In January 2003, Jessica was selected to be the ASP Chairman of the
Board. This was especially significant because this was during a time of uncertainty
when the ASP needed strong leadership, and Jessica was willing to step up. She guided the ASP through the reincorporation process smoothly and successfully, and the ASP emerged stronger than ever.
Jessica served as Chairman of the Board until early February 2004, when
she resigned to accept an appointment as ASP President. As she stated with her
resignation note, she felt that it was important for the two positions to remain
separated, and she used her time in each role to help establish the current ASP
leadership distinction between policy and operations. Jessica continued to
serve as ASP President through 2005. In addition to her efforts to benefit
the ASP, Jessica was a Board member of the ESC (Educational Software Cooperative) for several years, and also served as its Editor.
This year, Jessica began volunteering for the ASP again, this time as the
Website Content Manager, where she is working on the content of the web site,
as well as taking a major role in determining a new appearance for the site.
Harold Holmes
ASP Hall of Fame 2008 Inductee Harold Holmes (CompuServe
70700,630) first joined the ASP in May 1992, with his company, Lincoln Beach
Software. Since that time, he has been one of the more prolific programmers in
the shareware industry, producing software for developers, webmasters, and
consumers alike. He was also a Supporting Member of the ASP for several
years, and wrote a dozen articles for ASPects.
Harold's first volunteer service for the ASP began in July 1992, when he
joined the Author Membership Committee, on which he served through October
1993. This committee existed to review the products submitted by potential
ASP members to determine if each met the criteria to be classified as
"shareware", back when this was a requirement for membership.
In December 1997, Harold was nominated for a seat as an ASP Director,
and he subsequently joined the 1998 Board of Directors. The first act of this
new Board was to appoint him as Chairman of the Board, where he was responsible for several positive changes for the ASP. One of his early published opinions showed that he was already contemplating the limitations of the VendInfo system that was then used to describe products available for download. In late October 1998, Harold resigned from his positions as Director and Chairman of the Board to accept an appointment as ASP President. Less than two months later, he was also appointed to the role of ASP Webmaster. He used the dual roles to advance the online presentation and marketing of the ASP during his tenure. At SIC 2000, he was recognized with a plaque for his outstanding service to the ASP as its President and Webmaster.
For many years, Harold has served on the Board of Directors for the SIAF (Shareware Industry Awards Foundation), which in responsible for the Shareware
(now Software) Industry Conference. In August 2000, he resigned as ASP President in order to concentrate on the following two SIC conferences in St. Louis,
for which he was the local liaison. However, he continued to serve as ASP
Webmaster through January 2002.
Harold attended the first several Shareware Schmoozes, in Columbus,
Ohio. It was at the third Schmooze where he was approached by Rich Holler, who
ran the ADDS file submission service, about the need for a better system to describe products that used shareware marketing. The two devised an improved
solution, and Harold produced a prototype. They also quickly found that other
authors were interested in the concept. By the middle of 1999, Harold's
"DizGen99" product was coming to fruition, and at the same time, the ASP leadership was discussing a potential replacement for VendInfo. The two plans
came together as an opportunity to benefit the entire shareware industry, and the
ASP, upon a committee recommendation, purchased the product, renamed the system to PAD (Portable Application Description), and made it freely available to
software developers. Harold continued to maintain and upgrade the PADGen program, and also became PAD's most vocal advocate.
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| 2006 Inductees: |
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| Kent Briggs
Kent Briggs joined the ASP April 5, 1993 and immediately became
involved in the ASP message board and newsgroups, where he is still
active today.
In 2001, Kent helped develop the first PADGen EULA and
was one of the three original authors of the PAD FAW website. In 2002,
as chair of the Download Site Committee, Kent proposed and implemented
the official PAD-enabled ASP download site. Ken also served as the
download site maintainer from its inception in 2002 until December
2005.
After the ASP download site was completed in 2002,
Kent made the souce code available to the ASP free of charge and it
evolved into the first PADkit. PADkit continues to help download site
operators integrate PAD support into their software repositories today.
Rob Rosenberger
Rob
Rosenberger joined the ASP March 27, 1988, just before releasing his
telephone analysis software. He quickly became active in the
organization and by September of 1988 had developed a catalog of ASP
products for posting on CompuServe. This project was adopted by the ASP
and became known as the "ASP CIS Catalog." In August of 1989 Rob
expanded this project to include BBS systems and the "ASP BBS Catalog"
was born. Rob featured ASP-member products in his reviews written for Amateur Computing Magazine and the St. Louis Data Times.
Rob became a sysop for the ASP CompuServe forum in November 1989 and
continued in that position until the ASP left CompuServe and started
their own newsgroups in 1997. In 1990 Rob was elected to a board seat
and served a full two-year term. Also, in 1990, Rob organized a project
to develop a stamp with the ASP logo on it that members could use to
highlight the ASP mailed packages from members. Quite a few members
used the stand during the period disks were still being sent out. In
1991 Rob worked on the Vendor Welcoming Committee and was active in
anti-virus work assigned to the ASP Virus Information Panel in March
of 1992. A year later he joined and continued working with the ASP
Publicity Committee.
In May 1993, Rob took the ASP Catalog compilation he
had been maintaining since 1988 and published it as a 780-page book
called The Shareware Compendium. This book advertised all ASP-member products in a national format.
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| 2005 Inductees: |
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Jerry Stern
Jerry joined the ASP in 1992 and took over as ASPects editor in 1997, a position he has held continuously to the present.
Jerry plays a central role in publishing ASPects on a demanding 12
issue per year schedule. He recruits authors, edits submissions, does
the page layout, and secures the printing. He has scanned past issues
and published the entire history of ASPects on CD and the ASP web site
so that new members have full access to ASP history.
Beyond ASPects, Jerry is often key to insuring that
seasonal activities within the ASP are started and completed on time.
Jerry is not shy about expressing his opinion when something is
(usually) a bad idea and will tell you why point for point. His
opinions are based on long experience with ASP boards and are a
valuable contribution and balance to members who serve with a shorter
perspective.
Jerry has been self-employed for over 14 years as a
computer consultant specializing in system configuration and security,
ASPects editor, and shareware author. He has authored over 100 magazine
articles (www.graphcat.com/docs/articles.html) and his current
shareware titles are FileTiger and Graphcat.
Chris Thornton
Chris joined the ASP in 1992 and has served as board Chair in 1999 and
2000. During his term, the ASP purchased what is now known as PADGen
and PAD. Six months after launch, there were 8 sites accepting PAD files.
He established a committee to further popularize PAD so that today over
150 sites accept PAD and more are being created. Also during his term,
the ASP Hall of Fame was created and the ASP is proud to induct the
founder of the Hall of Fame into its ranks.
Chris has popularized the partial key verification
method for protecting shareware registration integrity and has helped
many authors with his timely and sound advice.
Chris created Thornton Software Solutions in 1991,
later incorporated as Thornsoft Development Inc. He is author of the
popular Clipmate Windows clipboard extender (thornsoft.com). Clipmate
has won SIAF best utility award 3 times and in 2004, Chris was inducted
into the SIAF Shareware Hall of Fame.
Steve Pavlina
Steve Pavlina joined the ASP in 1996, served as Vice President in 1999 and President in 2000.
Steve has had a significant, lasting influence on others via his
articles and postings. Steve is very goal-oriented and sets high
standards for using his time. For example, while an undergraduate
student, Steve set himself a goal of completing college in less than 4
years so that he could start his own software business. By taking 30-40
hours of class per semester, he graduated from college in 1.5 years,
rather than the normal 4. He made time to do daily activities, get 8
hours of sleep, 1/2 hour of exercise and hold down a 40 hour/week full
time job his final semester.
Steve has supported the ASP continuously by using his
influence to recommend other independent game developers join the ASP.
He was a major source of new members in 2004 when he published an
article on his web site backed by a free copy of Dweep to developers
who joined the ASP.
Steve founded Dexterity Software in 1994 as a retail
game developer. Dexterity switched to direct over the internet sales in
1999 with Dweep and later follow-ons. In 2001, Dexterity published
other author's games. In 2005, Steve switched careers from software
publisher and is starting a new career as a motivational speaker
(StevePavlina.com).
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| 2004 Inductees: |
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Rich Holler
Richard Holler entered the world of shareware, freeware, and public
domain software, as it was then called, at the end of the '80s. Though
not a programmer himself, he became involved in online services via
direct-dial Bulletin Board Systems, first through FidoNet, then
Compuserve, SimTel, TopDownloads, ZDNet, and even AOL and MSN, managing
both upload and forum support for himself and others. His unfaltering
resolve for the cause of shareware led him to then start businesses in
that field, to publish and promote try-before-you-buy software under
the banners of RMH Computer Services and ADDS (Author Direct
Distribution Services), always finding ways of making things easier for
us all.
Rich is a visionary, and we owe him a lot. In the
heydays of the BBSs, he had immediately recognized the need for a
common denominator to the multiple file description formats available,
otherwise known as information and submission packages. Richard Holler
thus strove to expand the reach of the FILE_ID.DIZ (the extension of
which stands for Description In Zip), a concept originally created by
PCBoard; he was a strong supporter of VENDINFO.DIZ, and lastly he was
the initiator of our now famous PAD format, developed with the help of
his friend Harold Holmes.
Rich became an ASP member in 1991. His professional
and passionate nature led him to rapidly become the embodiment of
shareware at large, and ASP in particular. With us he was successively
BBS Membership Chairman, Vice President; he served on the Author
Compliance Committee, and on the Board of Directors for a two-year
term. Rich has been working as the ASP Executive Director since 1997.
His knowledge is immense; his advice is respected. Over the years, his
legendary armchair sessions, in any hotel lobby where the ASP convenes
for a Shareware Industry Conference or a Schmooze, have become the
focal point around which our policies revolve. Richard Holler is a
dedicated friend to many, and especially to the Association of
Shareware Professionals, which, today, inducts him into the ASP Hall of
Fame in this year 2004.
Dan Veaner
Dan Veaner is one of the most respected individuals in the shareware
industry. Dan founded his company, EmmaSoft, in 1989 and joined the
Association of Shareware Professionals in July of the following year.
Within six months, he was making contributions to
ASPects, and his first feature article appeared in the April 1992
issue. Since that time, Dan has been one of the most prolific
contributors to ASPects, writing dozens of articles over several years.
His contributions included book reviews, "Dan Veaner's Resources," many
practical articles on issues affecting shareware authors, and most
famously (or notoriously), his trade show and schmooze reports.
Dan Veaner joined the ASP Meetings Committee in March
1992 and served on the ASP Trade Show Committee from its inception in
1994. The latter role led to Dan being appointed Trade Show
Coordinator. In these positions, Dan planned and coordinated the annual
ASP meeting in Las Vegas in connection with Comdex, as well as ASP
participation in the Summer Shareware Seminar (SSS, now SIC) each year.
He was presented with the "ASP Outstanding Service Award" for his
service to the ASP at Comdex. His trade show involvement still includes
his current seat on the Board of SIAF, which holds SIC each year. Dan
also continued this outreach less formally with his participation each
year in the Columbus Shareware Schmooze. At the second annual Schmooze,
Dan's peers, in the Independent Shareware Community Awards, recognized
him as the Unsung Hero of Shareware.
In addition to his service in print and in person, Dan
Veaner is also responsible for helping to bring shareware to the
forefront online. In June 1996, after half a year of planning, "ASP
Dan" began hosting the Association of Shareware Professionals forum on
America Online. As forum leader, he helped bring the shareware concept
to consumers while providing marketing opportunities to ASP members.
This was a substantial undertaking, the true impact of which cannot be
measured.
Throughout his many years of service to the ASP and
the shareware community in general, Dan has earned the respect of those
of us who have had the opportunity to enjoy his wit and learn from his
wisdom. We know his efforts will benefit our industry for years to
come.
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| 2003 Inductees: |
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Rosemary West
What drives Rosemary? "My imagination. I have so many more ideas than
I'll ever have time to carry out, but trying to bring as many of them
to life as I can is what keeps me going."
Since her first shareware registration, Rosemary has
been an active contributor to the shareware community. She was on the
ASP board for two terms, from 1992 to early in 1996. She stepped down
after two terms as a firm believer that new people and ideas are needed
in any organization's board and committees to encourage flow,
participation, and new twists on old ideas.
When disk vendors were an integral part of the ASP,
she chaired the Vendor Compliance Committee that created ASP?s rules
and regulations. She also helped out with the booth at Comdex and wrote
articles for ASPects.
The ESC (Educational Software Cooperative) was founded
by Andy Motes to focus specifically on software for education. At the
time the group was founded, the ASP was geared more towards games and
gaming so the ESC was a great opportunity for educational authors to
come together and share ideas solely for their niche software.
Rosemary has held all of the positions in the ESC over
the years. She started as vice president and then became president and
held that position for many years. She was a board member, and filled
in as secretary and newsletter editor too. She has always been, and
still is, the Webmaster for the ESC.
Rosemary's received much recognition in this industry:
an honorary member of the ASP, ESC Member of the Month, a member of the
Association For Professional Standards, and she's also been inducted to
SIC's Hall of Fame.
Tom Guthery
Tom is an excellent example of what it truly means to be a "member" of
the shareware community. Tom created Flix Productions in 1990 and began
to produce high-quality, animated educational programs for DOS and then
for Windows. A master animator, he creates outstanding educational
software programs for kids of all ages.
Since becoming an ASP member in 1995, Tom Guthery
actively participates in the ASP with as much time as he has to give.
In addition to volunteering in different capacities over the years, he
also dedicates time and energy to the graphical side of things -- his
specialty -- for the ASP. Tom created the logos you see on the website
available to download, and he reworked the logos and graphics used in
the ASP?s exhibit booth. Tom served on the board 1996-1999, and
accepted the role of Chairman in 1997. He?s also served in several
other capacities for the ASP as Sergeant at Arms, on the Welcome
Committee, and the Public Relations Committee.
Tom has impacted the entire shareware community with
his down-to earth spirit that everything happens for a reason. He?s
received much recognition outside of the ASP, including receiving
Ziff-Davis Shareware Awards, receiving Shareware Industry Awards, being
inducted into the SIC Hall of Fame in 2001, and being a member of the
Association For Professional Standards, and is on the Board of the
Educational Software Cooperative.
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| 2002 Inductees: |
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Marshall Magee
Marshall Magee started his company in 1983 with a product called
Automenu; he became one of the first shareware authors to make more
than $1 million dollars in sales. This DOS-based program was very good
and was released at the right time as the first of its kind. Magee
still supports and sells Automenu.
He was the founding ASP President. In 1987 he met with
other top shareware developers of the time at the Houston Area League
of PC Users, including Bob Wallace, Tom Smith, Jim Button, and Nelson
Ford, where the ASP was born.
His successes continued with a meeting of the minds in
1990. During Fall Comdex, he had a party where many shareware authors
and enthusiasts gathered; he met with Bob Ostrander, Paris Karahalios,
Randy MacLean, Jim Perkins, and Michael Callahan. These guys discussed
creating a Shareware-focused conference separate from Comdex, and the
seed was planted. In 1991, the first SSS (Summer Shareware Seminar) was
held.
Gary Elfring
Gary Elfring,
president and founder of Elfring Fonts, has been in business since
1979. The company produces retail, custom, shareware, and OEM font
products.
Gary participates in the ASP newsgroups and has
written several ASPects articles. Dedicating hundreds and hundreds of
hours to the ASP over the years, his volunteer positions include:
researching associate memberships for BBS's (1989); Chairman of the
Board (1992); ASP Board member (1992-1993); the Trade Show Committee
(1990-1994) where he coordinated and manned the ASP booth at several
conferences, and the Vendor Compliance Committee (1994). He regularly
donates prizes to conference events.
Today, Gary is still active in the ASP and is on the
Board of Directors for the SIAF (Shareware Industry Awards Foundation)
that hosts the Shareware Industry Conference and the ISCF
(International Shareware Conference Foundation) that hosts the European
Shareware Conference.
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| 2001 Inductees: |
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Barry Simon
Barry Simon took the idea that arose out of a shareware meeting and
dedicated time and energy to propel the idea of the ASP forward. Barry
provided the skills and energy to get people like Jim Button, Don
Watkins, Nelson Ford, and Tom Simondi involved so that the ASP would
have the credibility and support of established companies, to encourage
communication between members, and to have the talent to make
everything move forward and be put into place. His was the guiding
vision that a trade association made up of such disparate minds and
geographical locations could actually accomplish something. Then he,
through lots of time and energy, kept the ASP moving along by doing
most of the actual promotion during the first few years.
In his side job as a writer for Ziff Davis, he wrote
many articles spotlighting shareware products for PC Magazine and
included shareware prominently in books such as "CD-MOM: The Mother of
All Windows Books" ("requires Windows 3.1 running in 386 Enhanced mode;
mouse highly recommended," co-written by ASP member Woody Leonhard).
In his spare time he had a full-time job as IBM
Professor of Mathematics and Theoretical Physics and Department Chair
for Mathematics (now Executive Officer for Mathematics) at Caltech and
was a winner of the gold medal of the International Association of
Molecular Science for work related to quantum chemistry. In this role
he wrote other books such as "The Statistical Mechanics of Lattice
Gases."
Official Capacities: Board (September 1987-January 1992) (Chair in 1991); President (March 1989-June 1990)
Nelson Ford
While hosting the first "Meeting of Shareware Authors" in February of
1987 in Houston, Texas, the idea for the Association of Shareware
Professionals was born. The best way to set a date and a place was to
hold this meeting in conjunction with an area computer industry meeting
(HAL-PC or the Houston Area League meeting). Many "old-timers" (this is
an affectionate term coined for those people that have been around for
many, many years) attended and were enthusiastic about the "Meeting of
Shareware Authors." Included in attendance were Barry Simon and Tom
Simondi. Most of the business was conducted and new business deals
created in the restaurant, in the bar, and between formal gatherings.
This is still the majority of ways that new friends and business
contacts are made as well as bringing in new business relationships!
The very first version of the Shareware Guide: "How to
Start/Survive in Shareware" was one of Nelson's contributions to the
ASP. Being the founder of PsL, short for "Public (software) Library,"
Nelson created the guide to assist his business relationships with PsL
clients, but because of the impact that it could have and the help that
it could bring to ASP members, it was given to the ASP for the
organization to use.
In the early nineties, Randy MacLean had an idea for
mailing multiple software titles on disks to individuals and companies
that subscribed. Nelson expanded on this idea and created a monthly
feature of software titles sent out on floppy disks. That project grew
into many large boxes of disks to be mailed each month.
Official Capacities: Board member (September
1987-January 1991) and again (March 1997-December 1997). Treasurer
(August 1991-December 1997)
Tom Simondi
He started out in
this industry before shareware, when the concept was known as "User
Supported Software." PC-SIG deemed Tom a featured author in the late
eighties; he was invited to the HAL-PC meeting in Houston, Texas. When
he arrived, he had no idea that by the time he left he would be playing
a major role in creating and supporting the Association of Shareware
Professionals!
Tom has continued to provide a presence in the ASP
board room and is the primary librarian of the Shareware Guide, and he
is very intuitive about the membership and their needs and
expectations. He has acted as historian on many occasions, filling in
the blanks on conversations about historic conversations. In addition
to all of this, Tom is very knowledgeable about the Bylaws.
Everyone appreciates the work that Tom has done for
the ASP. He usually takes a back seat, not preferring the lime-light.
Tom still is actively involved with the day-to-day efforts in serving
the ASP as well as being an integral part of the behind-the-scenes
force that continues to drive the ASP forward.
Official Capacities: Secretary (January 1990 -
February 1992), Started ASPects, and remained editor for four volumes
(Vol 1 #1- Vol 4 #9, from 1988 through 1991), sat on the Virus Advisory
Committee and the Education Committee.
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| 2000 Inductees: |
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Mike Callahan
Mike Callahan, also known as Dr. File Finder, is without any doubt the
world's leading expert on shareware. Doc lives and breathes for the
sake of software, testing hoards of programs each year. Established as
a one-man PR agency, Doc helps developers promote their software by any
means possible. He has produced a number of books and guides about the
world of shareware, and he is also a co-founder of the Shareware
Industry Awards Foundation (SIAF). Amongst many other honors he has
earned, the world-famous Dr. File Finder received the Shareware
Industry Award for lifetime achievement in 1993.
Phil Katz
Phil Katz founded
PKWARE in 1986 with PKZIP, a compression tool for computer users. Back
then, the primary compression tool was known as ARC. Phil was 23 years
old and created an alternative to the ARC format, called ZIP. PKZIP was
PKWARE's response to the compression needs of the computer market.
PKZIP not only introduced the .ZIP file format to the public for the
first time; it also brought a reliable alternative to the compression
utilities on the market in the late 1980's. The speed and amount of
compression, flexibility, robustness, and reliability PKZIP possessed
all helped many Bulletin Board System Operators decide to convert their
compressed archives to the ZIP file format virtually overnight. Another
big reason for the success of PKZIP was the decision by PKWARE to
dedicate the ZIP file format specification and .ZIP file extension name
to the public domain. Phil greatly supported the shareware industry and
was one of the first members of ASP.
Jim Knopf
In 1981, the
concept of computer shareware was co-invented by Jim Knopf (also known
as Jim Button) and shareware became popular. He had written PC-File.
Knopf was working for IBM when he wrote a mailing-label program for the
Apple II. He sold his Apple II for an IBM PC in 1981, thinking he could
do better on the new platform. As the program required more and more
support and debugging, Knopf came up with the idea of "requesting" $10
for people to get on his mailing list for updates and some support. The
request was added to a file on the program disk, and shareware was
born. He used the name Jim Button because he thought it was a better
name than Knopf (In fact, "Knopf" is German for "button"). By 1983,
sacks full of mail (literally) were arriving. Button was forced to quit
his IBM job to keep up with the growing demand. The business boomed,
and in 1987, he was selling 10 different programs to a million
customers through 18 employees. Soon that number grew to 35, as sales
peaked at $4.5 million. Knopf is now officially retired.
Bob Ostrander
Bob Ostrander founded Public Brand Software (PBS) in 1985. PBS was the
largest disk vendor at the time, and sold shareware disks at shows and
through direct catalog mailings. It was sold to Ziff Davis Interactive
in 1991, becoming the basis of ZiffNet on Compuserve and Prodigy and on
ZD Net's web site. Bob hosted the first four Summer Shareware Seminars
in Indianapolis, which eventually turned into the Shareware Industry
Conference.
Bob has served the ASP as a board member and president
during the early 90's (sometimes at the same time), and then as ASP
Secretary in 1993. Then, we managed to bring him "out of retirement" to
again serve a second term as ASP president during some very trying
times in 1997-1998. The ASPects archives contain many great articles
from Bob during that time.
More recently, Bob has been involved in designing
golfing websites, and an online magazine called the "DVD Insider,"
where he foretold the inevitable doom of DIVX. He still makes
appearances now and then at shareware events, sometimes bringing his
famous "potato gun."
Paul Mayer
Paul Mayer has
been creating Freeware and Shareware since the 1970's and has been a
full time shareware author since 1991. He started in shareware before
it was known as shareware. He was a computer hobbyist who built his
first computer from a Heathkit H-8 computer kit. Paul wrote a number of
Freeware programs in the 1970's for Heathkit computers. He then joined
the ASP shortly after it was formed and became the second Author
Membership Chairman. During the following years, he was responsible for
reviewing all new ASP applicants (back in the days when ASP reviewed
members' software before they could join). When the ASP started
accepting shareware vendors for membership, he later became the first
Vendor Member Compliance Chairman.
After building the new position, Paul was elected to
the ASP Board of Directors and a year later, elected as President. Paul
is presently the forum manager of the Shareware Forum on the Microsoft
Network, and President of ZPAY Payroll Systems, which markets its
products through Shareware. Paul is also a Freelance Web Designer who's
designed pages for the Microsoft Network, the Government, and many
other clients around the world.
Bob Wallace
As one of the
founders of the shareware concept, Bob Wallace has played an important
role in the development of shareware concept. Bob admits to being
allergic to taking orders from someone else. So in early 1983, Bob, who
had just left Microsoft, started his own company, QuickSoft. Wallace
had written a basic word processing program called PC-WRITE. Wallace
started referring to his product as "shareware." Wallace stated, in an
interview with Michael Callahan, that "My philosophy is that I want to
make a living, not a killing."
In 1984, a contest was held to settle on a name for
this new distribution method. The most popular choice was "shareware,"
which Bob Wallace was already using to describe PC-Write.
In early 1987, Bob attended the pivotal Houston
conference of virtually all of the top shareware programmers in those
days. From that meeting, the Association of Shareware Professionals was
formed.
At its peak, QuickSoft employed over 30 people and did
over $2 million a year in business, with over 45,000 registered users.
Wallace has retired from the shareware business, but PC-Write continues
to be sold by another company.
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